Lift London

To celebrate the reopening of the London Eye after its annual January maintenance closure you can have a free ticket if you join the queue before 9.30am sharp and say "Lift London".

The offer is a part of #LiftLondon, an initiative with street photographer Matt Stuart to get creative Londoners of all walks of life to create a picture of a view from the London Eye, the best of which will be shared via social media.